Using the Census Bureau counting nearly 25 million women that are latin the usa, marketers and news businesses have begun getting worked up about the possible to achieve them.
One of the most present initiatives is really a publication that is new Cosmopolitan Latina, which will start publishing in might and you will be targeted at American-born Latin women that are bicultural and bilingual.
“A great deal of marketers recognize that they must invest because of the Latino market, ” said Donna Kalajian Lagani, the senior vice president and publishing director at Cosmopolitan. But latinos that are many she said, “are digesting their information in English. ”
In line with the census, of this women that are latin america, a lot more than eight million are native-born and more than 18. “She’s extremely Latina, but she’s additionally really US. You can’t split up the two, ” Ms. Kalajian Lagani said regarding the new magazine’s meant audience.
Hearst, which has Cosmopolitan, intends to begin with one issue within the springtime plus one within the fall, kill fuck marry and also at very first, it shall publish 545,000 copies which is made for sale in states like Texas, Ca, Florida and ny, which may have big Latino populations. Read More